'Twas the Night Before Christmas Benefits Children

A couple of weeks ago, I was asked to participate in a very cool project alongside 30 of the top voice actors in the country. Together, we recorded an audio version of 'Twas the Night Before Christmas to raise money for the Mattel Children's Hospital UCLA. We decided to call ourselves "Primetime Voices for Children". Led by the amazing Joe Cipriano, we each recorded 2-4 lines of the audio, some of us in our own voices- some of us in character voices.

Click here to listen to the fully produced audio.

(Can you guess which two lines are mine?)

Joe has worked tirelessly trying get the word out about our charity, and we've been overwhelmed by all of the positive feedback! The audio has been played on 94.7 the Wave, it's appeared on Rick Dee's website, and even showed up in an article published on Entertainment Tonight's website! Click here for that link.

You'll notice a short video at the top of ET's website...yes, it's video of a few of us recording our lines. Now you can see what I look when I'm in studio recording your projects! :) Click here to see a slightly longer version of that same video on YouTube.

I am so honored to be a part of such a special and important project, and ask that you consider donating to the Children's Hospital. There are several ways this can be done. You can purchase the audio on iTunes for .99, donate directly at Fundly.com, or follow the fan page on Facebook and donate there...here are some links:

iTunes

Fundly

Facebook

Every single day I am reminded how fortunate I am to be living out my dreams of being a full-time actor/voice actor. None of this would be possible without you...my readers, my clients, my colleagues, my friends. As we enter into 2012, I want to say thank you...from the bottom of my heart. Yes, thank YOU! I look forward to working with you more in the New Year!

xo,

Kara

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Thank you Steve Jobs

"Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it. And, like any great relationship, it just gets better and better as the years roll on." - Steve Jobs, 1955-2011.

I am an actor.

There are a million jobs I could do that would likely pay me way more than I make now. A thousand places I could work that would let me clock out at 5pm, or take lunch hours during an actual lunch time, or leave me alone on the weekend, or provide me with full benefits.

Yet...I choose to be an actor.

Why?

Because Steve Jobs let me know that it's ok to make a living doing what I love. Steve showed us all that you can have an idea, an idea that maybe no one else understands. You can start a company in your garage, work hard, use your knowledge and your talent...and change the world.

As I type this blog on my iMac, with my iPad, my iPhone, and my Macbook nearby, I can honestly say that Steve Jobs changed my life.

But it isn't his inventions or his ideas or these gadgets that have touched me most. It's his words.

His inspiration is his true legacy.

Thank you Steve Jobs. Thank you for being you, so that it would be ok for me to be me.

Sometimes it's the Busiest Months that can be the Scariest

In voice over, there are traditionally a few months each year that are expected to be slow. January-February, June-July, and sometimes December. However, this isn't the rule, and 2011 has proven to me that anything is possible!

So far this year, my January and February were fantastic! April, normally a great month, was awful for me. June and July were two of the best months of my career, while September fell quite flat.

You just never know! A few weeks ago, I was having a discussion with a producer friend of mine, and he mentioned something that really hit home with me. He said that when he has a really busy, high earning month- that's when he's the most nervous!

Why?

During a really busy month (like my July for example), you are so focused on getting all of the work done, meeting every deadline, making your clients happy, getting those invoices sent, etc- that you stop doing all of those proactive things for your business (like marketing, auditioning, answering e-mails, etc). You simply don't have the time! And while you won't feel the effects of that immediately, you will feel those effects a month or two later.

The same thing happens when something in life takes your focus away from your work for a period of time. It's a month or two later when you really feel the pinch.

Seeing for myself how a crazy busy summer led into a slower start to fall, I've decided to set a new goal. The busier I am, the more effort I will make to set aside a period of time every day to do something proactive for my business. It's easy to do when things are slow, but it's even more vital when things are hopping! Even if it's just an hour or two on the weekend, it's imperative I don't ever become over-confident when the work pours in and neglect marketing my services to future clients.

An Anniversary...and a Thank You

Five years ago today I made the decision to leave my job in morning radio and pursue a full-time career as a voice actor. I'll never forget those first few months, I was so full of confidence and determination. I had been acting my entire adult life and I believed this new chapter would be as simple as 'tell them I'm full-time and watch them flock to hire me!'

Oh...those first few months. Those eye-opening, life-changing first few months...

Nothing has been as simple as I originally predicted. But in those first few months I could have never imagined how I would grow, learn, transform, and ultimately find in myself a business savvy and strength I never knew existed.

Year one I stumbled. I had so much to learn about marketing, finances, networking, promoting, technology, vocal trends, etc, etc. Year two I was a bit wiser but still had a long way to go. Year three found me moving to a new city (and a new studio) as did years four and five. I've been through great personal change that has given me a new found confidence in myself and my abilities as an actor. And one of the greatest things I've learned is that with each year that passes, I will continue to grow in ways I can only imagine.

What I know today that I did not know in those first few months, is that this career is a journey...it's a lifestyle. It isn't just a job. Five years later and my eyes still light up every time I talk about the work I'm so fortunate to do. Which is especially cool when I realize I did my first paid voice over 15 years ago!! This is my calling and I realize how lucky I am to be able to share this with anyone that listens to the radio, surfs the web, watches TV, sits through a business presentation, or gets put on hold. Perhaps it's my voice you hear...or one of my many voice actor friends.

Which brings me to the point of this blog: Thank you. Thank you to each and every coach, colleague, client, editor, engineer, director, casting person, scheduler, accountant, manager, owner, ad exec, web designer, and creator that I have had the great fortune to work with and get to know these past years. I've made friendships that will last my lifetime and learned more from each of you than I can express.

This has been the most rewarding journey of my life...and I can't wait to see what the next five years have in store!!

A year of "Sound Advice"

A little over a year and a half ago I was contacted by my friend Dan Friedman, asking if he could use a blog I wrote in his new book. I've known Dan for a few years and he has always been my 'go to' person for studio advice (With every new studio, Dan is the first person to sign off on my 'sound'.) I was, of course, most honored for Dan to use my blog on setting up ISDN! But I was even more curious about this book he was writing.

Dan explained that while there are a plethora of books on doing voice over, there is not a single book on how to set up a home studio, how to engineer your own sessions, how to trouble shoot technical issues, how to choose the right microphone for your voice, etc, etc. So Dan set out to write one.

And boy did he! I could not wait to get my copy of Sound Advice- Voiceover From an Audio Engineer's Perspective. Dan did not disappoint. This is a book that I continue to refer back to again and again- it sits on my closet shelf, just to my right.

I've just learned that today marks the one year anniversary of Dan's book. This blog is a big congratulations to my friend Dan, and also a plug for a really great book. If you haven't had the chance to purchase your own copy- I recommend that you do!!! Also, make sure you check out Dan's blog regularly- as an actor and an engineer, Dan has a lot to teach us all!

Way to go Dan!!

(A small disclaimer- while I do have a blog printed in Dan's book, I do not make any money off the sale of it...therefore this is an actual, honest endorsement of something I am very proud to be a very small part of.)

You Are the World's Leading Expert

The number one question I receive on an almost daily basis is, "What is the first step to becoming a voice actor?" Since my own journey to becoming a voice actor was a bit unconventional, (I was literally hired off the street for my first radio gig, my first agent heard me on the air and called the station to sign me, and I booked my first paying VO- Dragonball Z- after attending an open audition on a dare) I at first found it hard to give advice.

I began telling people that the first step was to take an improv class. I had taken an improv class when I was younger and have continued to use so much of what I learned throughout my career. Improv teaches you to be in the moment, to create a 'character' and stick with it, to think fast on your feet, and as my friend Peter O'Connell recently pointed out on my Google+ page- it teaches you to listen.

So...I've decided to put my money where my mouth is and sign up for an improv class. I strongly believe that the learning should never stop and that one can't take too many classes. Especially when those classes help break up your routine, and get those creative juices flowing.

We had our first class this past Monday. What a fun and talented group! I had a basic idea of what to expect- each improv class is different, but many of the 'games' are the same. I don't want to give too much away because I think it's better to experience something than to read about it. However, there was one 'game' we played that is so very relevant to what I do as a voice actor.

The game was called 'You are the world's leading expert...' Our teacher gave each of us a topic- and with no prep time whatsoever we had to spend the next 5 minutes convincing the class we were the leading expert on that topic. It didn't matter what we said or how wrong we were- we had to convince everyone we were right. My topic was ice cream. I do love to eat ice cream, but I've never made it and really know nothing about it. Yet I found myself going on and on about the proper order to put the ingredients in the machine, how a flat wooden spoon is better to scoop with than a rounded metal scooper because it creates a more organic shape in the bowl...on and on. What was interesting was that the more I talked, the more I believed in what I was saying. And the more I believed it, the more convincing I was. When I was finished one classmate commented that they wanted to go to my ice cream shop!

This happened with every single student. They started off a little unsure- but then once their attitude shifted and they really believed what they were saying...so did we! People were coming up with some really ridiculous facts about drilling for oil, or creating a shoe, or wrestling an alligator. But the ones that allowed themselves to believe they truly were the experts were by far the most convincing. As voice actors (ahem...ACTORS), we have to be convincing every single day.

Someone in my class asked how improv could help my job...I mean, all I did was read a script, right? I explained that it takes more skill than anyone can imagine to convince an audience that this restaurant really is the best, that a brand of shoe really is the most comfortable and stylish, that this truck is really safer than that one. It isn't reading...it's explaining. And the more we believe in what we say, the more convincing we will be.

From now on when I am sent a script, I will be telling myself that I am the world's leading expert on this topic. I'm accepting what the writer says as my reality and believing in that reality so I can really deliver the message. Listen to your radio and TV- I promise you will be able to tell which voice actors are truly believing what they are saying and which are not.

Finally, whether you are thinking about getting into the business- or you've been doing this your entire life- I can't recommend improv enough. Just one class already has me thinking and reflecting. Thankfully, I have 7 more classes to go...and then 5 more levels. Because, after all...I am the world's leading expert.

Quality Matters

Over the weekend, my friend Dan Friedman wrote a fantastic blog about the correlation between studio quality and voice over rates. I highly suggest you check this blog out if you haven't already (and all of Dan's blogs...he really knows his stuff!)

This blog struck a bit of a chord with me. Throughout my career, I have regularly been approached by people wanting to break into the industry. I can usually tell within a few minutes (or a few lines of an email) if someone will succeed it or not. Like all industries, you can't just wake up one day and be a success. Otherwise I would have been a brain surgeon or a rocket scientist! No, you have to study, train, practice, take a few hard knocks and make the decision to move forward no matter how many times you feel rejected.

I've spent 15 years learning how to be a voice actor (obviously, I started at the age of 6). Yes, I've been working while I've been learning- but each time I turn on the mic it's a new chapter in the lesson plan. Every session is different and I've had to learn to be as good with my people skills as I am with my acting skills. And that is just the beginning! A voice actor must also learn how to run a business, how to market themselves, how to invoice and collect on debts, how to budget...and oh yes...how to build a studio from the ground up, edit, produce, render, ftp...this could go on and on. As with any job, one must be dedicated and educated to pay the bills.

Which brings me back to Dan's blog. A professional studio is not cheap. And while cool gadgets have made it possible to record on the road, there is no substitute for the quality of an actual studio. Case in point- last month I took off to the mountains of North Carolina for a week. I decided to only take my iphone and my Macbook. No mics, no audio interfaces, no ability to record quality audio. Why? Because I knew that where I would be staying would not be conducive to recording quality audio. I was, however, a mere 2-3 hours from a professional studio that I knew I could rent at the drop of a hat. Now, for auditions I did have my iphone and the ability to send samples if I needed to.

During this trip a job came up. A really cool job. One worth driving down the mountain for. We scheduled the day and time and then I discovered this would be a 2 part gig. Half of the script would be recorded while on vacation, half when I returned. I immediately let the client know that while I was more than happy to make this happen, I was concerned that the audio would not match when the entire thing came together. In the end, they decided to wait until I returned home from vacation. (a couple of days later, and they were my first session when I got back)

Quality matters. It really matters. If you are putting time and money into something, don't you want it to be the best it can be? Our clients feel the same way. And it's my job to offer the best I can...with my talents, my equipment, and my business. And yes, quality does cost money. But as we've all learned at some point in our lives, some things are worth the little extra expense.

Practicing What I Preach

In my last blog I wrote about the need to stay current with technology and keeping all the 'tools' you might need as a voice actor close at hand.

Well, I've decided this week to practice what I preach. Remember the e-learning project I mentioned in a previous post? The one that was around 40,000 words? This past week it expanded to 60,000 words. With a project that size, there is no way I'm going to print my scripts. It would take a ton of paper and ink to do so. My Macbook came in quite handy at first- I loaded up the scripts, placed my laptop on my copy stand, and off I went!

Unfortunately, as we are all aware- there is scorching heat around the country. I'm in Dallas where we've spent the last several days hovering around 110 degrees. Ouch. I don't care how good your air conditioner is, there is no way it's keeping up with temps like that. When I'm in my Whisper Room, I can't have ventilation running while I record because the fan is too loud. It's rare that the heat really gets to me (I open the door or run a fan between takes and drink plenty of water) so I wasn't overly concerned. However, as this e-learning project went on I noticed the heat was bothering me more and more.

Then, it hit me. My laptop was acting more like a heater than a computer and was increasing the temperature inside of the booth...a lot! As if to confirm my theory, during one of our sessions my laptop fan kicked on twice- delaying things by several minutes.

So, I took off to the Apple store for an iPad 2. No fan noise, no heat. I can read my scripts easily, and thanks to Pages and Numbers- I can even edit them on the fly! I posted something on Facebook about how great my iPad was and a fellow voice actor said that he would love to read more about how I'm using it on the job. I figured others might be curious as well, and a blog idea was born!

Here are a few ways that in only 3 days of owning my iPad 2 I've used it for VO:

1. Numbers and Pages. These were 2 of the first apps I installed on the iPad. Numbers opens xls files, and Pages handles docs. You can edit on the fly if a client needs you to do so, and can expand the screen to enlarge the copy. I'm saving ink and paper, and the lit screen means I don't have to strain my eyes (I currently use LED lights in the booth- but the iPad is much brighter)

2. Splashtop. What a cool app this is! Thanks to a couple of recommendations on my Facebook page- I decided to give this a shot. This app allows me to link up to my iMac giving me full control of my desktop in the booth. Now I can start and stop ProTools without leaving my Whisper Room! The only negative is that it 'squishes' your desktop. Or at least, it squished mine. Then again, I am using a 27" iMac!! All of the icons on my desktop began overlapping each other making it hard to find the sessions I needed. Hopefully once I take the time to clean up my desktop this issue will be remedied.

3. Email. Previously, if I was in a session and a client needed to email me an updated script, I would have to step out of the booth- go over to my iMac- open email and print. Now I have instant access to my email, and with the preview function on the iPad I can open scripts instantly.

4. Recording. I'm adding this not because of my own personal experience, but because of others I know that have used their iPad to record files. In fact, one of my dearest friends- Kyle Hebert- recently texted me that he is using an AT2020 mic with the camera kit to do high quality recording when he is traveling. I didn't believe it could sound that good- so he sent me a recorded sample. Well, wow. I was impressed. It sounded as good as my mobile set up- but it takes up much less space than my laptop, audio interface, etc. And less is certainly more when you don't want to check your luggage at the gate!

5. Twisted Wave. Again, this is not from my own experience but my friend Beau Weaver mentioned this on my Facebook. Apparently Twisted Wave not only created a recording app for the iPad- they also created a remote app that allows you to directly control Twisted Wave on your main computer from inside the booth. Much like Splashtop it sounds like- but I'm guessing less buggy and squishy.

6. Words With Friends. OK- this does nothing to help my business. But it sure is fun! :)

I'm sure there are a million other functions and apps I have yet to discover. As I learn more, I'll be sure to update this blog. In the meantime, feel free to comment and share your favorite apps and uses- both for VO and for fun!

**As a small side note- I want to make sure I'm not coming across as someone telling you that a gazillion dollars must be spent making sure you have the latest technology. Quite the contrary. When I realized my laptop was on the fritz I chose to buy an iPad instead of another laptop. It was about half the price, and did everything I needed my laptop to do. Plus- I'll save a ton of money on ink and paper. Win win!!

The Tools in Your VO Tool Belt

Long gone are the days when very few actors had studios in their homes. Nowadays, if you don't have some way to record and send high-quality files with minimal notice, you are most likely fighting an uphill battle with your voice over career.

Each time I build a new studio, I'm careful to reassess- insuring I have the latest and greatest technology. Things are changing so quickly, and the possibilities for home studios seem endless!

I remember the first time I heard about something called 'Source Connect'. It was in 2007, and I was given a demo of SC at the VOICE conference in Vegas. I never did pop in that DVD to see what it was all about, but it wasn't long before SC was part of everyone's vocabulary. I believe it was 2008 or 2009 when I decided to purchase the SC plug-in. I hadn't had a single client ask for it, and honestly wasn't sure if it was something I would ever need. However, I've kept one rule throughout my full-time VO career: If I have all the tools I could possibly need hanging from my tool belt, then I'll be ready for any imaginable situation.

(For anyone unaware of what Source Connect is, I borrowed this description directly from their website: Source-Connect enables audio connections between digital audio systems anywhere in the world, allowing direct-to-the-timeline recording with real-time, broadcast-quality audio)

For the first year, I never used it. Not once. Then I moved to Texas unexpectedly and spent a year without ISDN (the horror!). Thankfully, many of the studios I had previously connected to with ISDN were all too happy to switch my sessions over to Source Connect. So there was very little work lost.

Several months ago, I reconnected my ISDN lines and figured SC would once again be put on the back burner. Boy was I wrong! A month or so ago I was contacted by a company in Ireland to record a very long script. During the first hour we connected over ISDN, then they asked if I had Source Connect. Yes, I do! In the end, it saved them a ton of money on international line charges...which obviously made for one happy client.

Then this morning as I was waiting for the 'chirp chirp' of my ISDN line, I received a call on my cell. It was the studio- calling in a panic. Their ISDN lines had just gone down and we were 4 minutes out from the client calling in. The other talent was within driving distance of the studio, so she went in to record her section of the script. However, I was half a country away. Was there any chance I had Source Connect? As a matter of fact...yes! We connected with no issues, and 30 minutes later everyone was happy.

I remember several years ago having to visit my dentist after I broke a tooth eating (of all things) popcorn. An onlay, a root canal, and a full crown later- I was as good as new. Despite being one of the lesser enjoyable experiences of my life- there was one thing that really stuck out during the process. My dentist had just purchased this cool machine that made the crown right in his office using high pressure water to create the tooth shape. It was the latest and greatest, and made my life much easier since I didn't have to wait forever for the crown to be created in another location. Yes, he had spent a small fortune on the machine, but he believed that if he could make his patient's lives easier, then hopefully they would continue to use him- and recommend their friends as well.

The same principal applies to voice over. If your clients know they can rely on you (and your studio) to solve any imaginable issue they could encounter...well, you know the rest of the story.

All of the cool gizmos and gadgets we keep in our studio are there to make our lives, and our clients lives, easier. So staying on top of the technology curve is vital. I honestly look forward to seeing how my studio will look 5, 10, or 50 years from now...and how much easier and more enjoyable my job can become! (Though it is hard to imagine it being any more fun!)

Back to Blogging!

I've been absent from my blog for some time now (scroll down and you will see my last blog was posted over a year ago). However, I've recently felt inspired to pick it back up again. The main reason? I love my job. I love talking about it, writing about it, and sharing my joy with others. I realize how blessed I am to make a living as a voice actor, and keeping this blog updated is one small way I can hopefully help others reach their voice over goals.

In the past year, I've received hundreds of e-mails from people wanting to get into voice over. Unfortunately, I just haven't had the time to answer all of them. And that really bothers me. I hate leaving questions unanswered, especially when I know I can help! So I've been thinking that this blog might be a way for me to answer many of those questions, in a larger forum, and hopefully reach more people.

My original goal for this blog was to give an honest picture of what it is like to be a full-time voice actor. Hopefully you've learned from my successes and failures, and will continue to do so.

This past year has been quite an adventure! I moved back to Texas and settled into a great new place that I plan to call home for a little while. I knew when I moved that I really wanted to find a good deal on a vocal booth to make setting up my new studio a breeze. I put word out with several of my producer friends, and one of them let me know about a booth that was for sale here in Dallas. After several e-mails and a few months going back and forth on the price, I became the owner of a pristine 3.5 x 5 x 8' double walled Whisper Room! Turns out, finding it was the easy part...moving it was a whole different story!

I wanted to be present when the booth was taken apart so I could see how to put it back together. I went to the studio and spent 3 hours tearing it down. Then, (with the help of some very nice and very strong men) I loaded it into a 10' moving truck and drove it to it's new home. 2 friends helped me lug the heavy pieces up a flight of stairs...and a dear engineer friend helped me put it together. I'd love to say it went off without a hitch, but I'd be lying. My friend Kevin and I were 4 hours in (and almost finished) when the last few pieces would not fit in properly. It turns out we had put the floor in upside down, which meant a complete tear-down and rebuild. 8 hours...and a few swear words later...I had a gorgeous vocal booth :)

The room that I am using is about 12 x 12, so I knew I wanted a large wrap-around desk for my computer, printer, and speakers. I found the perfect desk at Office Depot (I believe it is part of the Christopher Lowell collection). Once the desks were in place, I brought in my file cabinet- a few special pictures...and the studio was basically complete! Since I've moved studios many times in the past, setting up my equipment was no problem at all. For anyone wondering, I use a Neumann TLM103 mic (I have a LAwson L47FET I use at times too), a Focusrite pre, Mackie mixer, Telos Zephyr (ISDN), Samson studio monitors, and Pro Tools 9 on my 27" iMac.

As for ISDN, if you've followed my blog in the past- you know all about my trials and tribulations in previous studios. I'm happy to report that this time there were no issues at all! A local producer friend set me up with all of the people I needed to contact to install my lines, and in under 2 weeks everything was working great!

While moving is never fun, I will say that setting up a new studio always renews my energy for my business. This is, by far, my favorite studio yet...and something must be working right because business has never been better!

So if you are looking at a big move, or a major life change...hang in there. It may take a lot of work, and you may feel discouraged from time to time- but there will be light at the end of that tunnel!!

Thank you for taking the time to read my blog. Look for more regular updates in the future. I plan to tackle some of the many questions I've received recently about breaking into voice over, and establishing a successful business. Not everyone's path will be the same, but hopefully we can learn a lot from each other.

-Kara

Blame the Cat...

There is no good excuse for my lack of blogging as of late...so I won't even try to offer one. What I will say is that I have a nice long list of blog ideas, and I plan to start writing a lot more in the weeks to come.

Because of my lengthy absence from this blog- I thought it would be best to start with a little anecdotal story…

It is quite possible that I am the last human alive to keep handwritten business records. Yes, that's right...I handwrite all of my expenses, earnings, miles driven, etc. I always have, and it’s what I’m the most comfortable doing.

When colleagues gasp in horror at the very thought of conducting business in this manner, I simply point out that I never have to worry about the computer crashing, or a hard drive going haywire, thus losing all of my records. My records are kept safe at all times.

Or so I thought.

A few weeks ago, after tallying up 2009 for my CPA, I made the fatal error of leaving my notebook of records on the dining room table. Normally, I would have locked them back up in my safe, but I had a brief…and costly…lapse in judgment.

Insert cat here.

It seems one of my feline beauties decided to check out this mysterious notebook while I was otherwise occupied, and decided that the thing my records were missing the most was that morning’s canned tuna…and a nice fat hairball too!

Yes, one of my cats vomited on my tax records. And they did a very thorough job in case you wondered.

I’ve now changed my thinking about the safest and most reliable ways to keep my business records safe. I now subscribe to the theory I was taught many years ago (in regard to files)…if it doesn’t exist in at least two places, then it doesn’t exist. While I will continue to keep hand written records, I will also keep back-ups on my computer. Hopefully that will save me…and my CPA…a little heartache down the road.

And if I can save just one business record from the would-be expulsion of a full-bellied cat…then my job here is done.

Kara Edwards Voice Over

New Demo, New Technology, New Year!

Happy New Year!!

As I put away last year's external hard drive and plug in another TB of back-up goodness, I find myself looking forward to the year ahead...

2010 has a nice ring to it, doesn't it?

In the spirit of all things new, I am very excited to debut my updated commercial demo! I had the pleasure of working with my long time voice coach Nancy Wolfson and Santisound Studios in LA in early December. Nancy did an amazing job of putting together a nice collection of old stuff, new stuff, and stuff that filled in the holes that were previously left unfilled. The recording process was a blast, and I feel very fortunate to have had the opportunity to work with someone I greatly admire, and count as a dear friend.

And since we are on the topic of newness, I also added a new technology to my studio this month, Source Connect. Now, in addition to ISDN and phone patch, I can be directed live through this interesting new technology.

So, it's a new year with new technology and a fresh demo...I'm liking 2010 already!

Why Smartphones Really Are Smart...

On November 21st, I embarked on a 3 week trip that would take me from Florida to Texas to California. As a full-time voice actor, this meant packing up the laptop, MicPort Pro, and my Lawson microphone so that I could continue working while I was away from my studio.

Prior to packing for my mega-trip, I took a day away from my studio to drive across Florida and watch a NASA shuttle launch (something everyone should do at some point in their life- wow!). I wasn't expecting much to happen that day, which is why I was shocked when I returned to my studio and discovered I had missed a very important e-mail from one of my clients. It seems he needed me to record a couple of radio spots and when I hadn't answered him, he was forced to get another voice. In our business this happens, but it's never fun when it does! Here's the kicker..he would have been able to record the following day if only I had been able to let him know I would be back in my studio by then.

Enter the Smartphone! I remember looking at Smartphones when I first moved to Florida and deciding I really didn't need one because I worked from home and rarely left my house during normal work hours. Shame on me. What I didn't realize is that not having access to e-mail 24 hours a day actually tied me to my computer, and therefore made it difficult to ever leave...for fear I might miss something. Had I had a Smartphone on the day of the shuttle launch, I would have been able to schedule the session for the following morning and kept my reputation for always being reliable.

So, what did I do? I bought a Smartphone the following day. Specifically the Blackberry Storm 2.

OK- back to my mega-trip (which I am currently in the middle of). I was on the road last week somewhere between Dallas and Lubbock, TX in an area so rural I hadn't seen a building for over an hour. 'Ding' goes the Blackberry. It was the SAME client from the shuttle launch day asking if I could record 2 spots the following morning. In a matter of minutes I had Googled studios in Lubbock, booked the studio time, downloaded the script, and confirmed with the client. All on my handy little Smartphone, and all in the most remote area imaginable.

Needless to say, the Blackberry had more than paid for itself with just one booking.

In our business it is vital to always be as accessible and reliable as possible. It isn't enough to travel with all of our recording gear, we have to be able to put it all into action in a matter of moments. Because I was able to book a studio and because I had my own microphone with me- I was able to ensure the same consistent quality my client had come to expect of me.

I may have been slow to grab onto this new technology, but I am ever so glad to have joined my smart friends by getting my own Smartphone.

A Confession and A Thank You

Confession time...I've been a very, very bad blogger this summer. Please accept my apologies. We all go through times where life requires so much of our focus that other things must fall by the wayside. Two things I have neglected lately are this blog and my own website. It is what it is, and I will try to do better in the future.

Running a business is more than a full time job. Freelancers don't 'clock in' or 'clock out'. We don't have scheduled breaks or lunch times. (I can't tell you the number of times I've worked straight through a meal...sometimes more than one meal in a day!) What we do have are deadlines and clients to keep happy. We have marketing to do and auditions to record. We have networks to be social with and e-mails to send. We have invoices to create and money to collect. It's a big, big job- and it requires a lot of attention to detail.

Then, life happens. It happens to us all. That's when we batten down the hatches and take care of the things that must be taken care of. Our focus becomes targeted, and it's easy to let the small things slip through the cracks.

Now, if I've learned anything in the last few years that I've been a business owner, it's that things always happen at just the right time. If we keep our eyes and ears open, opportunities to improve are all around us. Improve our business, our craft, ourselves. We just have to find a way to keep the ups and downs of life from interfering with our passions and willingness to be better.

And sometimes, something comes at just the right moment and reminds us that what we do really does matter.

Today, my something was a beautiful blog written by an old friend and former co-worker Kyle Whitford. To say that I am flattered doesn't do it justice. I am humbled.

Kyle's words came at the right time, I'm not sure if he knows that. He reminded me how lucky I am to have the joy that comes with doing something I am meant to do. So, thank you Kyle. And thank you to everyone that reads this blog and becomes a part of my world.

Enjoying The Walk

My dog, Macy, loves to walk. Wait, that doesn't describe it quite right...she LIVES to walk. She breathes, eats, and sleeps in anticipation of her twice daily walks. Each morning she follows me right at my heels waiting for the slightest hint that I might be reaching for my shoes...or pulling my hair into a ponytail...or better yet- grabbing her leash. These things can send her into a fit of hysteria unlike anything you've ever seen. Say the word 'walk', and Macy will spend the next three to five minutes running at top speed in clockwise circles with her little tongue hanging out the side of her mouth...which I swear forms a smile twice a day.

Ironically, Macy could care less how long her walks are. I could honestly take her half a block down the street and back and she would be happy as a clam (which I've always assumed must be quite happy, right?). If I feel like walking a couple of miles, it's no problem. My 9 lb puppy will keep up with me just fine.

Are you wondering yet why I'm writing a blog about my dog and her walks? Well, lately I've been doing some soul searching. I have very big goals for my life and my career, and it can at times seem more than a little overwhelming figuring out how to best accomplish these goals. Over the last couple of weeks, I've spent hours and hours researching ways to get where I want to go. It's like putting together a jigsaw puzzle without the picture to help me. In my head I know what I want the scene to look like when I'm finished, but the shapes of the pieces keep changing.

I'll admit it, I get a high off of the day to day workings of my business. The greater the challenges- the more inspired I feel. Some days I feel powerful, some days I feel helpless. But each day I feel something, and that is powerful in and of itself. There are days that I get to walk for miles, recording and producing for hours on end. Some days I barely make it to the end of the block, with only a short job or two to finish. On these days, it is totally up to me if I'm going to give up and head home- or keep pushing myself to take that next step and create my own walking trail.

Now, back to the dog. When my dog goes for her walk, she never stops to ask her doggy friends if they've been on their walk that day. She doesn't care. She doesn't worry if it's hot, or cold, or raining. If something blocks her path, she crosses the street and keeps moving forward. When her walk is cut short, she happily goes home to her favorite ball and a cold bowl of water. And then she waits, patiently, for the next walk to come.

Thanks to my Macy, twice a day I am reminded how wonderful it is to live for the things you love.

Kara Edwards, Voice Actor

Seizing an Opportunity

"Opportunity is what you make of it." I try each day to live by this theory.

Sometimes an opportunity just lands in our lap, sometimes we have to spend months- even years- to make one happen. With the day to day struggle of trying to make things happen, it is so easy to let our fears and doubts keep us from grabbing hold of an opportunity and making all of our dreams come true.

OK, this isn't breaking news- I realize that. So, let me tell you a story about how I turned one trip to LA into a week filled with opportunity.

Last year I attended VOICE 2008. I knew there would be great opportunities to network with my fellow voice actors, learn some new things from the various coaches and pros in attendance, and enjoy some time with my VO friends. But, seeing a chance to milk a little more opportunity out of my time in LA, I extended my trip a couple of days past the end of the conference.

I won't go into great detail here- as to save you a little reading time- but I do want to illustrate my point. These are just a few of the opportunities that landed in my lap that week. I was able to tag along with VO pro Wally Wingert to a few of his voice sessions one day (which gave me a chance to meet several folks at some of the top LA studios). I got to have a private, in-person lesson with my long-time coach Nancy Wolfson (something everyone should have the opportunity to do!). I had a private lesson with Cynthia Songe- and then randomly bumped into producer Chuck Duran following my lesson (what a cool guy he is!). I met an LA agent that now sends me auditions on a regular basis. I met folks for the first time who are now considered dear, dear friends. This list could continue, but I think you get the point.

Not only did I thoroughly enjoy the VOICE conference in and of itself, I chose to make the absolute most of my time in LA. I try to do this each and every time I travel somewhere for voice over.

Sometimes opportunities are obvious. Sometimes we have to work to find them. But there is never any excuse to ignore them. There will be many discussions in the next 10 months as to whether you should attend VOICE 2010. I don't plan to participate in those discussions. Why? It's a decision each person should make for themselves. To be successful in voice over, you must decide which opportunities make the most sense for your business. None of us will follow the same path- but we all will hopefully reach the same goal of a successful career!

In 2 weeks I'll be headed to Austin, TX for the Austin GDC. I have no idea what to expect, but you better believe I'll be seizing every opportunity that comes my way while I'm there!

Now, if you'll excuse me...a few opportunities just landed in my inbox :)

Kara Edwards Voice Over

Both Sides of the Glass

We've all heard the phrase 'working from both sides of the glass'. For anyone not familiar with that phrase it describes (in relation to voice over) a person who works as a talent and an audio producer (the 'glass' being the wall that separates the talent and producer during a typical session).

I was so fortunate to have been trained many years ago as not just a voice actor, but also an audio producer. I spent several years producing radio shows- my job included producing liners, sweepers, features, commercials...you get the picture. I've always thought knowing both sides of the job helped me understand, as an actor, what the producer needed from me.

If you've ever read my blog before, you know I like to draw parallels between different parts of my life and voice acting. Recently, I had just such an occasion.

My photography instructor invited me to the studio this week to stand in as a live model for one of his other students who was learning about portraits. (I'm using the term 'model' lightly- I was really just a warm body) I jumped at the chance, because I always try and see the bigger picture. The way I figured it, I could listen to everything my instructor said to this other student and apply it to my own photography.

While I did learn a lot about the technical side of photography, what struck me was how important it was for the photographer and me, the talent, to be comfortable with one another. Here was a relationship in which we both wanted something from the other (both of us wanting the pictures to turn out well), and the best way to achieve this was to communicate clearly, and relax around one another. (The instructor pointed this fact out on more than one occasion!)

In voice over, we don't always get to see the people we are working with. We don't get to make eye contact and shake their hand. So, we have to find ways to communicate and relax while over the phone, over ISDN, or over e-mail. As voice talent, if we aren't relaxed- it will show in our voice, just like stress will show in our face during a photo shoot.

So, how to relax and get comfortable with a stranger you can't see? It's easy- It comes down to something as simple as having the confidence to be yourself. If you are confident in yourself, the producer will be confident as well. When you are both confident, you can then establish trust- trust that the other will do their job to the best of their ability. With trust and confidence, magic can happen!

Now back to that 'glass' I mentioned earlier. Knowing how the audio will ultimately be shaped, being able to respond to producer lingo in an educated manner, offering suggestions when the director is 'stuck'- all of these are examples of how having experience on both sides of the glass will make you a better voice talent.

Does this mean you have to be trained as a producer? No. But, taking an afternoon to go to a local studio to see how things are done will certainly help you as an actor! The more we understand about each aspect of the business, the more equipped we are to be wildly successful!

Do You Still Get Excited?

A short post today.

As voice actors we often record a file, send it off (or disconnect the ISDN line), invoice, and move on to the next project. I find that I rarely see or hear the final product, unless it's an on-line project or I happen to hear it on the TV or radio.

Earlier this afternoon, one of my clients sent me a 'preview' of a TV spot I voiced a couple of weeks ago. I was so excited to see it, and couldn't wait to show my family!

It's funny, no matter how many projects I voice- big or small- I still get excited to see the finished product. The excitement is still as strong today as it was 13 years ago when I heard myself for the first time.

I truly hope it's a feeling that never goes away, and I suspect that it never will.

So I ask, do you still get that giddy feeling when you hear a finished product? What other things help to keep your spirits up in the world of voice over?

Try Not to Miss an Open Door

The morning began early- I had a lot to get done. There was music and SFX to be chosen for one project, voice tracks to be recorded for another project, files to be rendered and uploaded, e-mails to answer, calls to make, etc. I knew my afternoon was full - I had an appointment that would likely take until 5pm- so I was wasting no time getting everything done. At 1pm I received an e-mail asking if I could do an ISDN session at 5pm- and I knew it was going to be a very tight squeeze. Unfortunately, the client couldn't push it back any further. So- I gathered my belongings to head to my appointment early, in the hopes it would be over early- getting me home well before my 5pm session.

As I juggled my purse, my cell phone, my car keys, and my bottle of water (I like to always stay hydrated!) I made my way to the door. That's when a nice looking man in a dark suit caught my eye through the window just as he rang my doorbell. I had been spotted- there was no ignoring this visitor. I knew in an instant he was there to sell me something- I could tell by the little notebook he held in his hand. Plus, it's a billion degrees in FL- why else would someone wear a suit?

I cracked the door slightly and before he could say anything I blurted out, "I'm really in a rush- I'm sorry!"

Undeterred, he went straight into his spiel, "Hi- I'm starting a new business in the neighborhood- and doing a survey- do you have time to answer some questions?"

"No, I really don't." I said.

"It will only take a couple of minutes."

"I'm sorry- I'm really running short on time right now, do you think you could come back another time?" I asked.

He grimaced for a moment before replying, "It's only five questions."

"No, I'm sorry I really have to leave." And I shut the door.

Driving to my appointment moments later, something struck me. I had given this man a metaphorical open door- and he failed to use it! I asked if he would like to come back at another time, and he chose not to accept my offer. Whatever his mission may have been when he first knocked on my door was doomed to fail because he wasn't willing to go a little out of his way to make it happen. However, he was more than happy to have me go out of my way! A sure-fire recipe for failure if you ask me. Had he done as I asked, not only would he have had my complete attention, he likely would have won me over by showing me- and my time- a little respect.

Whether cold calling, e-mailing, or writing letters- I always like to end with, "Thank you for your time." Time is valuable and we have to respect it. Especially when asking someone for something (in this case, business). The big lesson here, however, is to never miss an open door. If someone is willing to hear you out at a later time- by all means be available! Jump though whatever hoops necessary to make it happen- you will be glad you did.

To sum it up- I made it to my appointment a bit early (Ironically it was for a 'stress test'- pretty sure I failed!), and made it home with time to spare for my ISDN session. All in all a good day- and one more valuable lesson realized!

Kara Edwards Voice Over

So, What's Your Job?

Last week, following my photography class, I was invited to join my instructor and a few fellow photographers for lunch. At one point during the meal, conversation turned to business, and the different aspects of marketing, networking, etc.

We all agreed that one of the most difficult parts of owning a business is prospecting for new clients. We admitted that we had all lacked a time or two in our follow up with potential business.

I remarked that as creative professionals, 90% of our time seems to be spent trying to get work, while 10% of our time is spent actually doing the work (something I've said many times before!).

That's when Chris (yes, that's his real name) explained a different way of looking at things. He said that prospecting for clients IS the job. All of the calling, e-mailing, researching, networking, marketing, advertising, accounting, paperwork, etc- that's what our job is. Now, getting the work? That's one of the perks of doing business!

Since I had never really looked at my business from that angle, I thought it was important to share. Perhaps you've been looking at it all wrong as well? I often say, "I love my job!" What I mean is, I enjoy the perks. From now on, I plan to change my attitude and embrace the job as a whole.

So- starting first thing this Monday morning, I am excited to get to work! And, I'll make a point to relish the 'perks' that come my way!

Kara Edwards Voice Over